Steven Ashworth – Creighton NIL Deals, Net Worth, Player Information: Comprehensive Profile and Latest Updates
Steven Ashworth stands out as one of Creighton basketball’s most important players, thanks to his impressive performance on the court and his strong presence in NCAA Name, Image, and Likeness (NIL) deals. As a guard for the Creighton Bluejays, Ashworth has built a reputation for leadership, sharp shooting, and a high basketball IQ.
Lately, people have noticed him not just for his game, but for his growing off-court success with endorsements and sponsorships too. His estimated net worth sits at around $300,000, mostly from a mix of NIL deals, endorsements, and basketball-related earnings.
That number really shows his influence and how smartly he’s navigated opportunities under the new NCAA rules. If you’re curious about specific figures or his achievements, you can find more details about his role with Creighton and his financial progress through detailed reports on his NIL deals and net worth.
The table below highlights some key 2024-2025 statistics and details for Ashworth:
| Category | Detail |
|---|---|
| Position | Guard |
| Team | Creighton Bluejays |
| Net Worth (2025) | $300,000 |
| Key NIL Partnerships | Multiple |
| Major Award | BIG EAST Sportsmanship Award (2023-24) |
Contents
Steven Ashworth’s Background
Steven Ashworth has built his basketball career on skill, consistency, and leadership. His path from high school star in Utah to college athlete shows steady growth and recognition at every level.
High School Career
Ashworth attended Lone Peak High School in Highland, Utah. He stood out as a point guard and earned the title of Utah Valley Boys Basketball Player of the Year, plus Utah 6A MVP.
He helped Lone Peak win a Utah 6A State Championship during his time there. Coaches and fans recognized him as a first team All-State selection, thanks to his scoring, court vision, and leadership.
Ashworth often delivered in big games, and people noticed his high basketball IQ. Whether he created shots for teammates or hit clutch free throws, he led on and off the court.
His high school stats showed all-around performance—points, assists, and rebounds—making him one of the state’s top guards.
High School Accolades:
| Award | Year |
|---|---|
| Utah 6A MVP | Senior year |
| First Team All-State | Senior year |
| Utah 6A State Champion | Senior year |
| Utah Valley Boys Basketball Player | Senior year |
College Athlete Journey
After Lone Peak, Ashworth started his college basketball career at Utah State. Each season, he improved, becoming a reliable starter and a key offensive contributor.
He transferred to Creighton University before the 2023-24 season to play for the Bluejays in the Big East Conference. As a senior guard, Ashworth averaged 11.1 points, 4.2 assists, and 4.4 rebounds per game.
He led the nation in free throw percentage that season, which really highlighted his value. His smart, balanced play made a difference for Creighton, and he adjusted quickly to tougher competition during the Bluejays’ conference schedule.
Ashworth’s leadership and composure became central to his roles at both Utah State and Creighton. You can read more about his player stats at Steven Ashworth – Creighton.
2023-24 College Stats:
| Points | Assists | Rebounds | Free Throw % |
|---|---|---|---|
| 11.1 | 4.2 | 4.4 | Led nation |
Recruitment
Ashworth’s recruitment picked up after he gained recognition in Utah. Major colleges noticed his ability to run the offense, shoot from outside, and lead his team.
Despite a standout senior year and a state championship, Ashworth didn’t get as much national attention as some other guards. He committed to Utah State, where coaches valued his basketball IQ and consistency.
His success there later attracted Creighton, who needed a steady-handed guard to run their system in the Big East. Ashworth’s recruitment story really shows the value of steady improvement and character.
Colleges wanted more than just athletic ability—they saw a player who could lead, adapt, and make smart decisions under pressure.
Collegiate Career Highlights
Steven Ashworth made a name for himself as a sharp shooter and high-IQ guard, first at Utah State University and then at Creighton. His journey through college basketball has featured steady progress and strong leadership.
Utah State University Achievements
Ashworth started his collegiate career at Utah State University. He jumped in as a freshman, played in every game, and showed off his feel for the sport.
During his first season, he averaged 6.1 points and 2.6 assists per game, plus a free throw percentage close to 90%. As a sophomore and junior, he grew even more.
His minutes and contributions increased, and he became known for reliable three-point shooting, usually making over 36% of his attempts from deep. He led the Aggies with his passing and decision-making, keeping a strong assist-to-turnover ratio and helping Utah State reach postseason play.
Teammates and coaches often praised his basketball IQ and steady presence.
Transfer to Creighton University
After three years with Utah State, Ashworth transferred to Creighton. That move put him in the heart of the Big East Conference, where the competition and exposure ramped up.
His choice marked a big step up in both talent faced and media attention. Ashworth joined a Creighton Bluejays squad with big NCAA Tournament goals.
Coaches at Creighton saw him as a vital addition. They expected him to fill the shoes of a seasoned playmaker, and he quickly stepped into a leadership role.
His transition to Creighton went smoothly. Ashworth embraced new responsibilities and higher expectations from the program.
The move let him showcase his skills to a wider audience and challenge himself every night.
Performance with Creighton Blue Jays
Ashworth quickly became a central part of Creighton’s game plan. Playing as a guard, he set up teammates, handled key possessions, and guarded top perimeter threats.
He played a vital role during the 2023-24 season, especially during the Bluejays’ Sweet 16 run. His leadership, ability to hit tough shots, and calm under pressure gave Creighton an edge in close games.
His teammates relied on him for late-game decision-making, and coaches trusted his understanding of the offense. He often took on top defensive assignments and still produced offensively.
Key Statistics
Ashworth’s impact really shows up in the stats, especially at Creighton. During the 2023-24 season, he averaged:
| Season | Points Per Game | Assists Per Game | Rebounds Per Game | Three-Pointers Made | Assist-to-Turnover Ratio |
|---|---|---|---|---|---|
| 2023-24 | 11.1 | 4.2 | 4.4 | High volume | Strong |
He maintained a high number of threes and a solid assist-to-turnover ratio. His shooting stretched defenses, and his passing opened up opportunities for teammates.
These numbers show both his scoring and playmaking, making him a key part of Creighton’s success. For more info on his stats and team contributions, check out Steven Ashworth’s player profile.
NIL (Name, Image, and Likeness) Deals
Steven Ashworth has taken full advantage of the NCAA’s rules allowing college athletes to profit from their name, image, and likeness. At Creighton, he’s used a mix of team-driven partnerships and personal deals.
Creighton NIL Partnerships
As a leader on Creighton’s men’s basketball team, Ashworth participates in several athletic department-wide NIL partnerships. Creighton connects student-athletes with brands and local businesses.
These university-level partnerships often include group campaigns, media appearances, and chances for exposure across the school’s platforms. During the 2023-24 season, Ashworth’s profile helped him stand out.
He joined in collaborative marketing efforts with teammates and took part in fan engagement events and content series, which boosted his personal brand.
Creighton NIL Deals Table:
| Partnership Type | Example Activities | Involvement Level |
|---|---|---|
| Group Sponsorships | Appearances in national ads | High |
| Team Social Media | Social takeovers, promotions | Moderate to High |
| Merchandising | Branded apparel, memorabilia | Moderate |
Ashworth’s connection with these Creighton NIL deals gave him a blend of exposure, financial benefits, and more connections with fans.
Previous NIL Opportunities
Before Creighton, Steven Ashworth played for Utah State. There, he was already active in NIL as the NCAA policy changed in 2021.
Ashworth became one of the early athletes to sign personal endorsement deals, some focused on apparel and small business campaigns close to home. His approach to NIL centered on networking within the Utah basketball community.
He joined athlete collectives and took part in platforms like Players Era Festival, which helped athletes connect directly with sponsors and fans. When he transferred to Creighton, Ashworth brought valuable experience navigating NIL contracts.
This head start let him transition quickly and go after bigger opportunities at the national level.
Brands and Endorsements
Ashworth’s growing reputation made him a solid pick for both national and local brands looking for a college basketball ambassador. His performance in the 2023-24 season—averaging 11.1 points, 4.2 assists, and 4.4 rebounds per game—gave him more credibility with marketers during active NIL deals.
He partnered with brands focused on athletic gear, nutrition, and lifestyle. Some endorsements included custom merchandise and social media publicity.
For example, Ashworth linked his NIL earnings to verified platforms like VerifiedInk, which provided more structure to contracts and payments. These relationships with the right brands expanded his visibility.
Endorsements gave him not just compensation, but a bigger public profile among Creighton fans and the wider college basketball audience.
Local Sponsorships
Community connections have played a big role in Ashworth’s NIL journey. In Omaha, local businesses noticed his leadership on the court.
He appeared in ad campaigns for restaurants and sports shops that aimed to bring in Creighton fans. Ashworth also joined local fundraising events and charity tournaments to support area causes.
These appearances often tied to local sponsorship deals that rewarded involvement with financial incentives, free meals, or event payments. His ties to Omaha businesses made his NIL activities personal and directly impactful.
Many community supporters rallied around him, seeing value in sponsoring a player who represents both their city and the university’s basketball tradition.
Steven Ashworth’s Net Worth
Steven Ashworth isn’t just a standout guard for Creighton—he’s also a college athlete who’s built a solid financial profile. With his on-court success and presence in the NIL world, Ashworth’s earnings go beyond what most student athletes can claim.
Earnings from NIL Deals
Ashworth’s financial growth at Creighton comes mostly from Name, Image, and Likeness (NIL) deals. The new NCAA guidelines let student-athletes sign partnerships, land endorsements, and get paid for appearances.
He’s taken advantage of these opportunities, thanks to his leadership, on-court performance, and growing popularity.
His market value really depends on his basketball results and social media reach. Reports say Ashworth earns NIL money through a mix of brand partnerships and basketball-related appearances.
Industry sources say he’s negotiated several modest but steady NIL agreements since joining Creighton. That puts him among the more respected names in college basketball’s NIL market.
This income adds to his athletic scholarship.
2023-24 Key NIL Details
| NIL Category | Details |
|---|---|
| Brand Deals | Sportswear, local businesses |
| Endorsements | Apparel, regional campaigns |
| Appearances | Basketball camps, clinics |
| Estimated Value | Several thousand dollars |
Estimated Net Worth
As of 2025, Steven Ashworth’s net worth sits around $300,000, pulling from multiple reports. That number comes from current and past NIL deals, basketball earnings, and public appearances.
Unlike pro athletes, he mostly relies on these NIL agreements for his income.
Industry observers and basketball news sites have analyzed his earnings to come up with this estimate. It lines up with what other top college players—those who stand out on the court and with brands—are making.
Sure, net worth can always change, but Ashworth’s steady play at Creighton and his growing reputation help keep his valuation solid. If you want more details, check out recent profiles and earnings assessments and further coverage of his NIL and net worth.
Other Revenue Streams
While most of Ashworth’s money comes from NIL opportunities, he’s found other ways to earn as well. He runs personal basketball camps, coaches at clinics, and shows up as a guest speaker or coach at sponsored events.
He sometimes gets perks from media appearances and interviews, even if they don’t always come with a paycheck. Some deals include product gifts or other non-cash benefits, and those count toward his total estimated worth.
With NIL rules changing, there’s a lot of potential for Ashworth to grow these extra streams and stretch his brand beyond college basketball.
All these channels—along with his steady play—put Ashworth in a strong spot financially compared to a lot of other NCAA Division I players.
Player Profile and On-Court Impact
Since joining the program, Steven Ashworth has become a core contributor for the Creighton Bluejays. He’s known for his steady play and sharp basketball mind.
Ashworth makes an impact at both ends of the floor, not just as a point guard but as a team leader.
Position and Playing Style
Ashworth fills the guard spot, usually starting at point guard for Creighton. His job calls for strong ball-handling, court vision, and quick decisions as he leads the team’s offense in the Big East.
He controls the pace of play. Ashworth sets up plays, finds open teammates, and takes charge late in games.
His style blends experience from the Mountain West with the challenge of Big East competition. He mixes outside shooting with drives to the hoop and rarely forces shots.
That discipline means fewer turnovers and more chances for his team.
Notable Skills
Scoring: Ashworth put up 11.1 points per game in the 2023-24 season. He’s reliable from three and finishes well at the rim.
Passing: He averaged 4.2 assists per game, making life easier for teammates. His passing is especially sharp in tight games.
Rebounding: Even though he’s not the biggest guy, Ashworth grabbed 4.4 rebounds per game, working hard on both ends.
| Season | Points per Game | Assists per Game | Rebounds per Game |
|---|---|---|---|
| 2023-24 | 11.1 | 4.2 | 4.4 |
He handles pressure, keeps turnovers low, and makes smart choices—traits that set him apart from many other Big East guards.
Leadership and Recognition
People recognize Ashworth for his leadership. He brings a calm, steady influence to the locker room and earns respect from younger players through his work ethic.
Off the court, Ashworth juggles family life and academics, setting a professional example for teammates. He’s picked up the Big East Sportsmanship Award, which says a lot about how coaches and peers see him.
His leadership shows up during big moments on the court, helping Creighton through close games. Experience and maturity just keep adding to his value.
He’s even caught the eye of NBA draft scouts, and you can find more stats and recognition on his Creighton player profile.
Affiliations and Conferences
Steven Ashworth has built his NCAA basketball career at two respected programs. He played for Utah State in the Mountain West and now suits up for Creighton in the Big East.
He’s faced tough competition and earned recognition at both stops.
Creighton Blue Jays and Big East Conference
Ashworth joined Creighton’s men’s basketball team before the 2023-24 season. The Bluejays play in the Big East, one of the top leagues in college basketball.
The Big East is packed with ranked teams and fierce rivalries. Ashworth gets to test himself against elite talent every week.
In the 2023-24 season, he averaged 11.1 points, 4.2 assists, and 4.4 rebounds per game. His presence helped Creighton’s backcourt on both sides of the ball.
Coach Greg McDermott’s system rewards smart, disciplined guards, and Ashworth has fit right in.
Creighton’s Big East success has opened doors for Ashworth, giving him major exposure through national TV and high-profile games. That’s been huge for both his personal achievements and NIL partnership opportunities.
| Season | Team | PPG | APG | RPG |
|---|---|---|---|---|
| 2023-24 | Creighton | 11.1 | 4.2 | 4.4 |
Utah State and Mountain West
Before Creighton, Ashworth spent three seasons at Utah State. The Mountain West is another solid NCAA league, and Ashworth stood out for his shooting and leadership.
He picked up honors like USBWA District VIII Player of the Year and a spot on the All-District Team for 2022-23.
His time at Utah State really shaped his skills and set the stage for Big East competition.
He often faced tough defenses and played a key role in the team’s plans. That experience gave him a strong foundation for what he’s doing now at Creighton.
Transfer and Recruitment Process
Ashworth’s move to Creighton didn’t happen overnight. He made big decisions and weighed his options carefully, navigating the NCAA transfer portal and considering personal reasons.
NCAA Transfer Portal
The NCAA transfer portal is now the go-to way for athletes to switch schools. Ashworth entered the portal after Utah State, looking for a bigger stage.
The portal let him talk to college coaches and show he was interested in transferring.
Once he entered, a lot of programs reached out. With three years of Utah State experience and a strong track record, Ashworth stood out.
The transfer portal put him in control of his next step.
Here’s a quick look at his Utah State stats for his last year:
| Season | Points per Game | Assists per Game | Rebounds per Game |
|---|---|---|---|
| 2022-23 | 16.2 | 4.5 | 3.3 |
His success in the Mountain West made him a top target for teams that needed more backcourt firepower.
Reasons for Transfer
Ashworth didn’t make the transfer decision lightly. He spent days thinking it through.
A big reason? He wanted to play in a tougher league. The Big East offers more visibility and stronger competition, which could help his basketball future.
He also wanted personal and athletic growth. After earning First Team All-Mountain West and USBWA District VIII Player of the Year at Utah State, Ashworth felt ready for a new challenge.
Family matters and the chance to join a stable, goal-driven program played a role, too. Ashworth and his wife Peyton saw Creighton as a place to grow on and off the court.
Recruitment Experiences
Recruitment was pretty straightforward for Ashworth. After entering the portal, he heard from schools like BYU, Gonzaga, Oklahoma State, Washington, VCU, and even had the option to return to Utah State.
He took time to look at each school. Coaching vision, team culture, and how they could help him improve all mattered.
Creighton’s staff, led by Greg McDermott, really stood out with a clear plan for Ashworth’s role.
He didn’t drag the process out. Just 11 days after entering the portal, Ashworth picked Creighton.
He announced his decision live, showing how quickly he acts when the fit is right. You can find more about this process at Deseret and gocreighton.com.
Media, Sponsors, and Public Presence
Ashworth’s time at Creighton has brought him plenty of attention, both on and off the court. His play and leadership have opened doors with the media, sponsors, and NIL events like the Players Era Festival.
Media Exposure and Recognition
After moving from Utah State, Ashworth quickly became one of the Big East’s most talked-about guards. His growth as a playmaker led to highlight moments and post-game interviews on regional and national TV.
During the 2023-24 season, he averaged 11.1 points, 4.2 assists, and 4.4 rebounds—numbers that put him in the mix for conference honors.
| Season | Points | Assists | Rebounds |
|---|---|---|---|
| 2023-24 | 11.1 | 4.2 | 4.4 |
Sports outlets and college basketball analysts often point to Ashworth as a steady leader for Creighton. He gets extra attention after close wins, especially for his late-game free throws and ability to organize the offense.
Big East news sites and local papers regularly feature him in player spotlights and weekly recaps.
Social Media and Branding
Ashworth stays active on social media, keeping fans updated on his basketball journey. He posts game moments, team activities, and personal highlights.
Being active online helps boost his name and lets him build a brand that stands out among college players.
He uses Instagram and X (formerly Twitter) to share highlights, thank sponsors, and chat with other players. Ashworth keeps his posts friendly and professional, choosing not to go over the top.
That approach helps his reputation as a reliable, focused player—something brands definitely like.
Major Sponsor Relationships
NIL rules have let Ashworth sign with several sponsors, from local businesses to bigger companies that like his personality and play.
He’s shown up in ads and at community events through these partnerships.
Ashworth uses platforms like VerifiedInk to manage endorsements and connect with sponsors in a way that fits his consistent, clean image.
Sponsors have included sports drinks, local shops, and apparel brands. These deals often mean social media shoutouts and live appearances, letting brands reach Creighton fans and basketball followers across the Midwest.
Players Era Festival Involvement
Ashworth is one of several college players jumping into the Players Era Festival. This basketball event tests new NIL models and gives athletes more earning potential than ever.
The festival pulls in top talent for games, media sessions, and some community events. It’s a new way for college stars to get noticed.
Events like Players Era help Ashworth grow his network and pick up business skills along the way. In interviews, he says these kinds of opportunities matter for the future of college sports and the growth of NIL.
By joining the event, Ashworth can meet new supporters and land extra media features. That kind of exposure definitely boosts his profile with fans and brands. If you want more of his thoughts about the festival, check out the Front Office Sports report on Players Era and NIL.
Related People and Teams
Steven Ashworth’s impact with the Creighton Bluejays comes from working with key teammates and a coaching staff that really push everyone to get better. Their leadership and teamwork have shaped both his growth and the team’s success.
Teammates and Influential Players
Ashworth’s time with the Bluejays put him beside several notable teammates. Ryan Kalkbrenner stands out as a leading presence.
Kalkbrenner, a skilled center, blocks shots and finishes inside with real efficiency. He anchors the team’s defense and grabs a lot of boards.
Other Creighton players have stepped up as well. The roster usually features guards and forwards who can stretch the floor and share ball-handling with Ashworth.
This team-oriented style lets Ashworth play on and off the ball. It’s made him more effective at both scoring and distributing.
Here’s a look at key stats from 2023-24 for Ashworth and a couple of his teammates:
| Player | Points Per Game | Rebounds Per Game | Assists Per Game |
|---|---|---|---|
| Steven Ashworth | 11.1 | 4.4 | 4.2 |
| Ryan Kalkbrenner | 17.5 | 7.6 | 1.2 |
| Key Guard/Forward | 10.3 | 3.1 | 2.8 |
You can see the balanced production here. Creighton’s basketball team relies on both its stars and its role players.
For more about Steven Ashworth’s performances and his teammates, check out his player information page.
Coaching Influence
At Creighton, head coach Greg McDermott and his staff really push a team-first approach and focus hard on player development.
McDermott builds his system around disciplined offense and some tough defensive schemes, making sure guys like Ashworth and Kalkbrenner play to their strengths.
Coaches spend a lot of time working with Ashworth, helping him sharpen his playmaking, keep his shooting consistent, and make better decisions when things get tense.
They make sure Ashworth and the rest of the team stay prepared for those high-pressure moments that come up during the season and postseason.
You’ll see the program lean into open communication and plenty of individualized training sessions. That trust between coaches and players? It lets the team switch up strategies quickly when games get unpredictable.
This kind of adaptability really matters, especially with Creighton competing in a tough Big East Conference and showing up at big events like the Players Era Festival.
Those events don’t just raise the program’s profile—they also help attract new recruits and boost NIL opportunities for players.
